Artificial intelligence has the power
to transform marketing decisions.
But how do you know if the system
is making the right calls?
Blackbox Ai contains complex algorithms that are inaccessible and make decisions based on analytical rules that are not shared with the end user.
Marketers end up ceding control of their business’ data and while they can find out what to do next, the absence of transparency means they lack the context to understand why.
We believe that when working with AI tools, transparency is everything. It means that clients can easily detect gaps and optimise where necessary.
Qurate double-encrypts all customer data that we ingest into the platform, which means only you can decipher the outputs.
Transparency is key to strengthening our clients’ confidence in the actions they take. Qurate’s Clearbox Ai gives them the clarity and control to reimagine performance.
We call it the
Art of Intelligence
It’s easy to integrate and you get
complete control over your data.
Ai with Why